The 11th World Instant Noodles Summit

Dates:February 25 (Tue)–February 26 (Wed), 2025

Venue : Manila (Philippine)

  • Overview
  • Declaration
  • Forum
    Outline
  • Photo
    Collection

Overview

Dates

February 25 (Tue)–February 26 (Wed), 2025

Venue

Shangri-La The Fort, Manila

Host

Monde Nissin Corporation

Theme

World United by Noodles

The 11th World Instant Noodles Summit was held in Manila, Philippines over a two-day period from February 25 to 26, 2025. More than 250 participants, including management from instant noodles manufacturers and related businesses worldwide attended. Under the theme, “World United by Noodles,” the participants discussed how the industry can contribute to solving social issues on a global scale and publicly announced the WINA Challenge Target, voluntary targets that each member company in the World Instant Noodles Association (WINA) is working toward. Furthermore, on February 26, instant noodles manufacturers united to adopt the Manila Declaration, which expresses their commitment to working toward solving global-scale problems as an industry, and the summit concluded successfully.

Program

Day 1

Opening Ceremony

[Message from the host (Monde Nissin Corporation)]
Henry Soesanto, CEO, Monde Nissin Corporation

[Message from WINA Chairman]
Koki Ando, WINA Chairman

Keynote Speech

Kunihiko Hirabayashi, Secretary General, ASEAN-Japan Centre

WINA Challenge Target presentation

Mitsuru Tanaka, Head of the Food Safety and Security Panel of WINA

Board of Governors Meeting

Forum

Forum (1): Nutrition and Health

Forum (2): Environmental-Sustainability

Day 2

Keynote Speech

Meng Suhe, Honorary President, Chinese Institute of Food Science and Technology (CIFST)

Ding Gangqiang, Vice President, CIFST/ Chief Expert of National Institute for Nutrition and Health, Chinese Center for Disease Control and Prevention (China CDC)

Forum

Forum (3): Food Safety

Forum (4): Solving Social Issues

Manila Declaration

Media Event

Event Report

Opening Ceremony

Henry Soesanto, CEO of Monde Nissin, a major instant noodles manufacturer in the Philippines, and Koki Ando, chairman of WINA, took the stage to deliver the opening remarks. They mentioned their pleasure at the holding of the first in-person summit in seven years and expressed their determination to address global issues, declaring that it is important that each governor company and manufacturer takes a positive approach, and the industry will contribute to consumers around the world through sustainable innovation as an industry.

Keynote Speech

The keynote speaker on Day 1 was Kunihiko Hirabayashi, secretary general of ASEAN-Japan Centre. Under the theme of “Transforming Instant Noodles: A Vision for Wellness and Sustainability”, he emphasized that the growing movement of the wellness economy is an opportunity for the instant noodles industry to transform its food products so that they can contribute to better health and well-being. On Day 2, Meng Suhe, honorary president of CFIST, and Ding Gangqiang, vice president of CIFST, took the stage. They explained that the current instant noodles market is evolving from an era of “satisfying hunger” to one of “enhancing nutrition” due to the development of highly value-added products and consumers’ growing health consciousness. They expressed high expectations for the further development of the industry toward the arrival of the “Instant Noodles 3.0” era.

WINA Challenge Target Presentation

Mitsuru Tanaka, head of the Food Safety and Security Panel of WINA, explained the significance of WINA Challenge Target, stating that the instant noodles industry must keep up with and evolve in response to trends in health and nutrition and environmental issues. He publicly announced for the first time that member companies have set their own voluntary targets and work on four key areas: “Nutrition and Health”, “Environmental-Sustainability”, “Food safety” and “Solving social issues”. Furthermore, he introduced examples of initiatives in each key area to the participants, such as: 1) Reduction of salt, sugar, and fat and strengthening products by addition of essential nutrients; 2) using sustainable resources and reducing environmental impact; 3) enhancing safety by strengthening quality control and providing easy-to-understand labeling; and 4) serving as relief supplies in times of disaster and other social activities.

Forum

Over the two-day period, lectures by experts and joint sessions with instant noodles manufacturers were held on each of the four key areas of the WINA Challenge Target: “Nutrition and Health,” “Environmental-Sustainability,” “Food Safety,” and “Solving Social Issues.” In the “Solving Social Issues” session, WINA Chairman Koki Ando proposed the implementation of WINA Day to encourage member companies to engage in social contribution activities in their respective regions. There was a lively discussion on ideas for initiatives that transcend borders and cultural differences to address various global issues, as well as the importance of collaboration.

Board of Governors Meeting

At the Board of Governors Meeting, which brought together the heads of the world’s 13 major instant noodles manufacturers and representatives of two special member organizations, there was a discussion on the content of the Manila Declaration and an exchange of opinions on future WINA activity policies.

Manila Declaration

For instant noodles to remain a sustainable industry and product, a signing ceremony for the “Manila Declaration”, which included the “WINA Challenge Target” to address issues related to nutrition and health and take into consideration the global environment, was held, and the joint commitment by WINA governor companies was confirmed.

Media Event

After the summit, the WINA governor companies attended a joint press conference to summarize the summit and explain the objectives of the WINA Challenge Target. The commitment of the instant noodles industry was communicated to the world.

Exhibition Area

In the exhibition area, in addition to digital displays of instant noodles products from countries and regions worldwide, there were also hands-on exhibits such as a photo booth with objects resembling instant noodles, allowing public visitors to experience the fun and diverse world of instant noodles.

※The title is that of the time.

Manila Declaration

Instant noodles have become a global cultural staple, with over 120 billion servings consumed annually. Amidst global challenges like climate change and malnutrition, the instant noodle industry remains committed to addressing these critical issues.

The industry follows seven key development principles: delicious taste, safety, convenience, preservability, affordability, nutritiousness/health, and eco-sustainability. At the 10th Summit in Bali, we established the WINA Challenge Target as voluntary targets to be addressed by the instant noodle industry, with four key areas: nutrition and health, environmental-sustainability, food safety, and solving social issues.

1. Nutrition and Health: Focus on healthier products through initiatives such as reducing salt and fat, and improving nutritional balance.
2. Environmental-Sustainability: Drive initiatives aimed at using resources efficiently, reducing greenhouse gas emissions, waste, and energy consumption, and promoting renewable energy.
3. Food Safety: Ensure safety from raw materials to consumption through initiatives such as strict quality control and accurate product information.
4. Solving Social Issues: Aim to contribute to people’s wellbeing through activities such as providing disaster relief and supporting sustainable farming.

At the Manila Summit, the WINA Challenge Target was announced, emphasizing industry unity and cooperation with governments and organizations to address global issues. The theme "World United by Noodles" highlights the importance of transcending national borders and cultural differences to unite the industry in solving global issues and contributing to people's wellbeing.

Here in Manila, we declare that we, as a united instant noodles industry, are dedicated to addressing relevant social issues facing the world. We commit to continue collaborating in creating positive change through specific actions based on the WINA Challenge Target.

Forum Outline

Keynote Speech

Transforming Instant Noodles: A Vision for Wellness and Sustainability

Kunihiko Hirabayashi

Secretary General of ASEAN-Japan Centre

He pointed out that instant noodles are an ingrained food culture for people from diverse regions and cultures, but they need to adapt to the changing world. He emphasized that the wellness economy is not just a mere trend, but a global movement that is expected to grow to 9 trillion dollars by 2028, and it represents an opportunity to transform food products so that the industry can contribute to better health and well-being, such as by reducing salt and increasing dietary fiber. Furthermore, he also mentioned the importance of sustainability. Calling for unification, he stated that as leaders, WINA member companies have the power to shape the future of food, and now is the time for the industry to come together and lead the change to realize the common purpose.

Keynote Speech

Nutritional and Health Path of Chinese Instant Noodles Meng Suhe, Honorary President of CIFST

Meng Suhe

Honorary President of CIFST

In the current situation in the Chinese market, Meng Suhe mentioned that “health” and “differentiation” are becoming increasingly important against the backdrop of the development of highly value-added products, intensified price competition, rising consumer desire for health, and increased risk of reputational damage. She explained that to meet the demands of the times, industry companies and the government are working together to evolve instant noodles into healthier products. She also introduced how the food industry as a whole is collaborating to lobby the government to formulate national standards that are in line with the current situation in China.

Keynote Speech

Intervention Policies on Salt Intake for Chinese Residents and the Healthy Transformation of the Instant Noodle Industry

Ding Gangqiang

Vice President of CIFST
(Chief Expert of National Institute for Nutrition and Health, China CDC)

Regarding the health reform of instant noodles in China, Ding Gangqiang explained that China’s salt intake from food products has always been high, and excessive salt intake is a major cause of heart disease and cerebrovascular disease. To address these health issues, he emphasized that we should leverage the food industry’s technology and move toward “Instant Noodles 3.0” by evolving instant noodles from a mere food that satisfies hunger into a tasty, highly nutritious, and healthy option.

Forum (1)

Nutrition and Health

Greg Garrett, executive director of the Access to Nutrition initiative (ATNi), introduced ATNi’s initiatives as well as the need for industry to utilize government-approved nutrition profile models to ensure appropriate measurement and disclosers of packaged foods. Dr. Azucena Dayanghirang from the National Nutrition Council of the Philippines stressed the importance of displaying nutritional information in a simpler method, stating that nutrition labeling on the front of food packages is an effective consumer education tool. Dr. Naoko Yamamoto, professor at the International University of Health and Welfare Graduate School and director of Global Medical Cooperation Center, moderated the panel discussion at this forum, which was attended by two speakers, as well as panelists from Indofood, Acecook Vietnam, and NISSIN FOODS HOLDINGS. They discussed the importance of balancing nutrition and taste and the need for nutrition education for consumers.

Forum (2)

Environmental-Sustainability

Analiza Teh, undersecretary of the Philippine government, pointed out the impact of climate change on productivity and stressed the need to address it throughout the value chain. Steve Hardman, CEO of the NPO Plastic Collective, pointed out the current situation where a global plastic treaty has failed to come to an agreement, but noted the potential of new technologies such as chemical recycling. He suggested that new financing methods of “plastic waste bonds” could support environmental measures. Furthermore, a representative from Master Kong, a WINA governor company, took the stage and introduced the company’s own case studies, including the reuse of steam heat and the use of biodegradable plastics. A panel discussion moderated by Ping Manongdo of Eco-Business, a leading environmental media outlet, concluded with the statement that we must move toward a circular economy, and praised the instant noodles industry for its environmental initiatives.

Forum (3)

Food Safety

Dnyanesh V. Darshane, senior adviser for South Asia at the Foundation FSSC, defined food safety as the building of trust and explained that in this digital age, information has a great impact on food safety. He pointed out the importance of quickly responding to misinformation spread through social media and counterfeit product problems. Roy Sparringa, chair of the Indonesian Food Safety Professionals Association, pointed out both the health risks and environmental impact of instant noodles. He introduced international initiatives, such as the setting of acceptable levels of contaminants by the Codex Alimentarius Commission, and called for the establishment of consistent food safety standards especially in the ASEAN region. In addition, as a panelist, a representative from Monde Nissin explained the company’s food safety monitoring and early warning systems. During the discussion, Pauline Chan, director of Scientific Operations at the International Life Sciences Institute, moderated the panel discussion and stressed the need for comprehensive support, citing the differences in standards among the countries and regions where WINA member companies are based and the difficulties faced by small- and medium-sized companies as issues to be addressed.

Forum (4)

Solving Social Issues

WINA Chairman Koki Ando took the stage and pointed out that for the instant noodles industry to achieve further growth and development, it is necessary for the instant noodles industry to solve social issues and provide social value—something only the industry can do. Elvin Uy, executive director of the Philippine Business for Social Progress, took the stage next, introducing programs in the Philippines to improve nutrition while emphasizing that instant noodles can contribute to nutritional improvement through innovation in nutritional science and manufacturing technology. The panel discussion, moderated by Veronica Gabaldon, executive director of the Philippine Disaster Resilience Foundation, focused on concrete examples of the social contributions made by instant noodles in the Philippines and Japan during times of disaster as well as the importance of the challenge mindset regardless of the size of the manufacturer. After the panel discussion, WINA Chairman Koki Ando proposed the implementation of WINA Day as a new initiative and called for the promotion of social contribution activities by WINA member companies in their respective countries and regions based on the WINA Challenge Target philosophy.

※The title is that of the time.